Natty Workwear
Natty Workwear
In their words
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Scope
Meta Advertising, Google Advertising
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About
Natty Workwear is Australia's premium workwear and safety eyewear brand, designed for tradies who take pride in their craft. They make quality gear that looks sharp, fits well and performs on site and off.
The range spans polarised safety eyewear and workwear essentials, shipping across Australia and New Zealand. -
Process
Circles partnered with Natty Workwear across all things Meta and Google, managing their paid digital activity alongside creative input and guidance.
Within the first six months of the partnership, media efficiency improved significantly and creative output strengthened with the Circles team's input, with Circles operating as a tight-knit extension of the Natty Workwear team.
The partnership continues with a focus on scaling across both Meta and Google.